3 Reasons You Need Money Anchors in Your Life

Have you ever heard of a money anchor?!  Even if you have, it is always good to refresh on what they are and how they can help you to reach your money goals!

So what is a money anchor?! It is a tangible item, typically with the image of money on it.  It should be something you carry with you or see often, like a keychain, mousepad, phone cover, actual money displayed in glass jars, etc.  It can also be the passwords for your accounts - for example, changing your email password to "future millionaire." While most money anchors are directly associated with actual money, they can also be a visual representation of one of your money goals - for example, if you want to save enough money to take a trip to Disney World with your family, a mickey mouse keychain that you carry with you daily could be used as a money anchor.

Now that you have a clear understanding of what they are, lets talk through the top 3 reasons you need them in your life!
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1) Money anchors serve as a visual cue, triggering your subconscious mind and providing a concrete image to you of your money goal.  A non-money example of this phenomenon is the method most teachers use to teach people how to read -- you hold up a card with a picture of an apple, with the word apple written below it.  Your mind learns to translate the written word with the identifying picture.  Why is that important?! When you get your subconscious mind on board, it goes to work for you to meet your goals without you even consciously thinking about it!  This subconscious shift has huge implications on your money mindset, which we will talk about next. 

2) Having a money anchor changes your money mindset, eliminating the taboo aspect of money and helping you to address the often deeply engrained idea that money shouldn't ever be talked about.  By removing the idea that money should never be talked about, you remove the stigma of charging the value of your services, asking for raises, and just talking about money in a way that feels comfortable.  The constant presence of money anchors neutralizes your nervous systems response and allows you to talk about money in the same way that you would the weather.

3) Neuroscience of Visualization!  Not only do money anchors impact your subconscious, they also cue your brain to visualize your next money goal!  A money anchor literally activates the parts of your brain that make you seek out the opportunities to make your goals happen.  I call this the “red car syndrome” - you never see another red car on the road until you drive off the lot in a red car, now they are everywhere!  Money anchors help you to see various ways to make money, encourage you to seek out the opportunity to make connections and all of a sudden you have clarity, one step leads to another and your moving closer to your money goal.

So take some time today to pick out some money anchors to add into your daily life!  Surround yourself with your money anchors to create the visual cue, acclimate your nervous system and release your limiting money beliefs, and allow the neuroscience of visualization to go to work in your life, helping you to consistently reach your money goals! Here are some of my favorite money anchors* - I can't wait to see what you pick as your money anchor, be sure to let me know!

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